As a Senior Corporate Communications, your responsibilities will be to:
? Produce valuable and engaging content for our website and blog that attracts and drives traffic to the website.
? Deploy successful marketing campaigns for our clients (and for VIISAUS itself if the case arises) owning their implementation from ideation to execution.
? Develop and implement a communication strategy that includes media outreach, social media content creation and digital marketing;
? Research and write press releases, and content for the company website, infographics, blogs and newsletters;
? Arrange and coordinate press conferences, and plan events;
? Write business proposals for the company’s clientele.
? Adhere to the company’s style guide, ensuring that we produce high-quality and error-free copy for all external documentation;
? Work with key internal role-players to brainstorm content ideas, in line with the company’s strategy and in support of various brand initiatives.
? Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis and other PR initiatives; and
? Oversee and approve marketing material, from website banners to hard copy brochures and other brand materials.
You would be a good fit if you:
? Possess a bachelor’s degree in communications, Journalism, Public Relations or a related field (essential);
? A minimum of 6 years’ experience in communications strategy development (essential);
? An excellent written and verbal communication skills;
? Works well under pressure and meets tight deadlines;
? Highly computer literate with capability in email, MS Office and related business and communication tools;
? Possess content writing experience for all media platforms;
? Proven social media and networking expertise.
? Strategic and creative mindset;
? Pay strong attention to detail;
? Have good interpersonal communication skills; and
? Possess excellent networking ability.
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